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Winning Elections with Political Marketing

Find out the real impact political marketing has on the democratic process Winning Elections with Political Marketing is a unique look at;

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Winning Elections with Political Marketing

Find out the real impact political marketing has on the democratic process Winning Elections with Political Marketing is a unique look at;

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The Idea of Political Marketing

. Particular attention was paid to the theory of political marketing, with conceptual definitions developed to better facilitate communication between;

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Political Marketing

currently engaged in political marketing illustrates theories with clear examples integrated with topical discussion points, and provides essay and;

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Winning Elections

industry, together with thousands of vote-winning, money-saving, time-conserving tips. Chapters include new articles and knowledge gleaned from;

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The Political Marketing Game

The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It also shows that;

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The Political Marketing Game

The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It;

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Political Marketing in the United States

Political Marketing in the United States explores how politicians and parties utilize marketing concepts and tools, providing an up-to-date;

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Political Marketing in the United States

Political Marketing in the United States explores how politicians and parties utilize marketing concepts and tools, providing an up-to-date;

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Winning Elections in the 21st Century

former elected officials, Winning Elections is steeped in old-fashioned political know-how and savvy about the latest campaign techniques;

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Winning Elections in the 21st Century

former elected officials, Winning Elections is steeped in old-fashioned political know-how and savvy about the latest campaign techniques;

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Communication Of Politics

Learn how political marketing and public relations affect the electoral process! Communication of Politics: Cross-Cultural Theory Building;

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Communication of Politics

Learn how political marketing and public relations affect the electoral process! Communication of Politics: Cross-Cultural Theory Building;

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Winning Local and State Elections

This straightforward and direct guide to running a political campaign provides insight for the first-time candidate based on the authors;

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Campaigns and Political Marketing

refined with the help of new findings in political science research. Campaigns and Political Marketing clearly discusses the most recent political;

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Campaigns and Political Marketing

refined with the help of new findings in political science research. Campaigns and Political Marketing clearly discusses the most recent political;

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Race, Campaign Politics, and the Realignment in the South

persisted in winning southern congressional elections. Drawing on a wide variety of sources, this text examines this political phenomenon.;

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Political Marketing and the 2015 UK General Election

This book brings together leading scholars to analyze political marketing in the context of the UK 2015 General Election. Election;

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Political Marketing

Political Marketing: Theories and Concepts provides students with a valuable and critical understanding of how political parties use;

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Winning the Presidency 2012

political readers about the issues involved in one of the most polarised presidential elections in history. The book includes groundbreaking;

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Winning the Presidency 2012

political readers about the issues involved in one of the most polarised presidential elections in history. The book includes groundbreaking;

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Israel at the Polls 2015

Less than two years after winning the 2013 elections, Prime Minister Benjamin Netanyahu announced his intention to dissolve his government;

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Israel at the Polls 2015

Less than two years after winning the 2013 elections, Prime Minister Benjamin Netanyahu announced his intention to dissolve his government;

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Political Marketing

Substantially revised throughout, Political Marketing second edition continues to offer students the most comprehensive introduction to;

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Political Marketing

Substantially revised throughout, the third edition of Political Marketing continues to offer students the most comprehensive introduction;

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Political Marketing

Substantially revised throughout, the third edition of Political Marketing continues to offer students the most comprehensive introduction;

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Political Campaigning, Elections and the Internet

. Political Campaigning, Elections and the Internet contextualises the US Presidential campaign of 2008 within three other contests: France 2007;

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