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Social Marketing - International Student Edition

Guiding the reader through designing and implementing memorable social marketing campaigns, this text presents a proven 10-step strategic;

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Principles of Contemporary Marketing, International Edition

PRINCIPLES OF CONTEMPORARY MARKETING, 15E, International Edition has proven to be the premier teaching and learning solution for principles;

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Strategic Social Marketing

Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing;

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Strategic Social Marketing

Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing;

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Marketing, International Edition

Perfect for students of all backgrounds and interest levels, Pride and Ferrell's MARKETING 2014, International Edition combines a thorough;

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International Marketing w/Student CD and PowerWeb

continue to set the standard in this edition with an increase in coverage of technology's impact on the international market arena and a more;

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Marketing Foundations, International Edition

Popular with readers from all backgrounds and interest levels, MARKETING FOUNDATIONS, 5E, International Edition introduces you to the;

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Marketing Foundations, International Edition

MARKETING FOUNDATIONS, 3e, International Edition offers a concise, straightforward approach to basic marketing concepts and strategies;

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Marketing Strategy, Text and Cases, International Edition

Thoroughly revised and updated, MARKETING STRATEGY, 6e, International Edition continues with one primary goal: to teach students to think;

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Social Media Marketing

SOCIAL MEDIA MARKETING: A STRATEGIC APPROACH, International Edition promises to be the seminal textbook in the field with its distinctive;

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Introduction to Business, International Edition

Ideal for users studying business and key practices, INTRODUCTION TO BUSINESS, 11E, International Edition is a best-selling introductory;

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Basic Marketing Research, International Edition (with Qualtrics Printed Access Card)

Why is BASIC MARKETING RESEARCH, International Edition the best-selling marketing textbook? Because it's written to your perspective as a;

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Marketing Management

Marketing Management, Student Edition focuses on the essential concepts and tools necessary to answer important Marketing Management;

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Business Foundations, International Edition

Business Foundations, 2e, International Edition provides a brief survey of the major functional areas of business including management;

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Introduction to Marketing, International Edition

Engaging and thorough, INTRODUCTION TO MARKETING, 12E, International Edition shows you how marketing principles affect your day-to-day life;

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International Marketing Strategy

This new and completely revised edition ensures the best-selling textbook International Marketing Strategy continues to meet the needs;

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Business Research Methods

business areas. Business Research Methods, 8/e, International Edition is the ideal text for undergraduate and first year MBA courses in marketing;

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Advertising Promotion and Other Aspects of Integrated Marketing Communications, International Edition

Market-leading ADVERTISING PROMOTION AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS, 9E International Edition discusses all;

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Global Marketing Management 8th Edition

Global Marketing Management, 8th Edition combines academic rigor, contemporary relevance, and student-friendly readability to review how;

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Hospitality Marketing

students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be;

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Hospitality Marketing

students taking marketing modules within a hospitality course, it contains examples and case studies that show how ideas and concepts can be;

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Social Marketing Casebook

lessons learned; and - Academic exercises, discussion questions and references to reinforce student learning. This book demystifies social;

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Marketing Management, 3rd edn

Marketing Management: A Relationship Approach, Third Edition, takes the unique and innovative approach of linking relationship marketing to;

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The New Rules of Marketing and PR

The most updated edition yet of the benchmark guide to marketing and PR, with the latest social media, marketing, and sales trends, tools;

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Advanced Theory and Practice in Sport Marketing

, and international business. This new edition includes expanded coverage of important contemporary issues, including social responsibility and;

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Marketing for Hospitality and Tourism

adoption for the course. Developed with extensive student and professor reviews, this edition includes new coverage of social media, discussion;

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Marketing For Hospitality & Tourism PNIE

extensive student and professor reviews, this edition includes new coverage of social media, discussion of current industry trends, and hands-on;

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