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Integrated Retail Marketing Communication

The book offers a comprehensive review and analysis of various facets of retail communications, strategy and application. The author, with;

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Marketing Communication Strategies for Supermarkets

Retail sales is a major economic activity in all world economies and has advance from the street vendor, the grocery store to the;

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Integrated Marketing Communication

Integrated Marketing Communication introduces students to the principles and practice of integrated marketing communication (IMC). Written;

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Retail Marketing

the inside track to success in the fast-moving retail industry. This new edition offers an integrated approah to internet and cross-channel;

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Retail Marketing

the inside track to success in the fast-moving retail industry. This new edition offers an integrated approah to internet and cross-channel;

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Integrated Marketing Communication

reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communication plan for companies;

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Integrated Marketing Communication

reader is guided through the process of developing and implementing a comprehensive Integrated Marketing Communication plan for companies;

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Integrated Marketing Communication

Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event;

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Integrated Marketing Communication

Integrated Marketing Communication (IMC) is a holistic approach to the areas of advertising, public relations, branding, promotions, event;

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Granny moves into a community flat

What is the contribution of PR in the overall integrated communication strategy outcome? Is the Model of Integrated Communication a useful;

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The Bare Bones Introduction to Integrated Marketing Communication

Integrated marketing communication (IMC) focuses on communicators employing the correct message, being able to place it in the most;

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The Bare Bones Introduction to Integrated Marketing Communication

Integrated marketing communication (IMC) focuses on communicators employing the correct message, being able to place it in the most;

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Integrated Communication

of integrated marketing to look at how integrated communication actually works on achieving optimal effects on the various audiences for products.;

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Integrated Communication

of integrated marketing to look at how integrated communication actually works on achieving optimal effects on the various audiences for products.;

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Developing a Creative and Innovative Integrated Marketing Communication Plan

supplement to current advertising books, this how to book focuses on the creation of an Integrated Marketing Communication (IMC) Plan .;

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Retail Marketing Management

'Retail Marketing Management covers all the essential theories needed to understand the complicated business of retail: from understanding;

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Integrated Advertising, Promotion and Marketing Communications

For undergraduate Advertising and Integrated Marketing Communication courses. This Global Edition has been edited to include enhancements;

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Marketing Multifamily Housing with Integrated Marketing Strategies

Renters have unique needs and preferences and unique hot buttons connected to finding a home. IMS -- Integrated Marketing Strategies;

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Retail Marketing & Branding 2nd

Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices;

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Retail Marketing

This text provides a comprehensive introduction to Retail Marketing covering a wide range of types of retail organisation. It has a;

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Celebrity and the American Political Process

Integrated Marketing Communication: Celebrity and the American Political Process uses an integrated marketing communication perspective to;

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Social Media and Integrated Marketing Communication

Social Media and Integrated Marketing Communication: A Rhetorical Approach explores social media in the areas of corporate identity, brand;

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Integrated Marketing Communications in Risk and Crisis Contexts

Integrated Marketing Communications in Risk and Crisis Contexts is part of the Lexington Books Integrated Marketing Communication (IMC;

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Integrated Marketing Communication

for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;

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Integrated Marketing Communication

for effective integrated marketing communication (IMC). Blakeman covers key areas, from marketing plans, branding/positioning, and creative;

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Ephemeral Retailing

Often described as the hottest retail phenomenon, ephemeral retail concerns the growth of pop-up stores as a new mode of retailing. These;

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Social Media and Integrated Marketing Communication

Social Media and Integrated Marketing Communication: A Rhetorical Approach explores;

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