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Brand Management consistent with Sustainability

Brand Management Consistent with Sustainability is een boek van Alexander Veliki;

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Advances in Luxury Brand Management

Journal of Brand Management explores the complex relationships consumers tie with luxury, and the unique characteristics of luxury brand;

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Importance of Sustainability Management for all types of businesses

Importance Of Sustainability Management For All Types Of Businesses makes the people aware about the role of sustainability management;

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Brand Aid

continual success will require the perfect branding statement. The essence of an organization begins with establishing its brand, therefore it;

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Building Consumer-Brand Relationship in Luxury Brand Management

Relationship in Luxury Brand Management is a collection of innovative research that focuses on the conception and marketing of luxury as an experience;

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Building Consumer-Brand Relationship in Luxury Brand Management

Relationship in Luxury Brand Management is a collection of innovative research that focuses on the conception and marketing of luxury as an experience;

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Research Companion to Green International Management Studies

book codifies and makes consistent important aspects of PhD education in sustainability and international management.;

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Research Companion to Green International Management Studies

book codifies and makes consistent important aspects of PhD education in sustainability and international management.;

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Brand Management

Brand management is a field of marketing that deals with the analysis and planning of the perception of a brand in the market. One of the;

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Luxury Brand Management in Digital and Sustainable Times

Learn about the luxury brand industry from the inside out with this masterful and insightful resource The newly revised Fourth Edition;

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Strategic Brand Management

. This book elucidates the concepts and innovative models around prospective developments with respect to strategic brand management. It studies;

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The New Brand Spirit

sustainability leaders like IBM, Unilever, Marks & Spencer and Puma will inspire all those tasked with communicating sustainability with practical and;

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Strategic Brand Management

management. It studies, analyzes and upholds the pillars of brand management and its utmost significance in modern times. Those with an interest;

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Brand DNA

Create consistent brand experiences that win customers for life Adapt your business strategy and set the rules for doing business Establish the;

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Brand DNA

Create consistent brand experiences that win customers for life Adapt your business strategy and set the rules for doing business Establish the;

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Global Brand Management

, cultural values and logistics. With helpful pedagogy throughout and built-in features to enhance classroom learning, Global Brand Management is the;

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Global Brand Management

, cultural values and logistics. With helpful pedagogy throughout and built-in features to enhance classroom learning, Global Brand Management is the;

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Integrating Sustainability Into Major

With the growing need for sustainability management on large resource, infrastructure and power projects, this book provides project teams and;

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Strategic Brand Management

Strategic Brand Management approaches the subject of brand management from a unique socio-cultural perspective, providing students;

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Risk Management and Corporate Sustainability in Aviation

line (TBL) agenda is incorporated into the companies' sustainability management. ESRM deals with the environmental, social, and ecological;

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Risk Management and Corporate Sustainability in Aviation

line (TBL) agenda is incorporated into the companies' sustainability management. ESRM deals with the environmental, social, and ecological;

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Employer Brand Management

Attract, recruit, and retain the very best with a strategic employer brand From one of the world's leading pioneers in the employer brand;

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Marketing Your Value

Sharing your unique value with the marketplace involves more than creating a personal brand, designing a Facebook fan page or writing a;

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Moment of Truth

The authors argue that a paradigm shift is needed with regard to brand management. Many companies and organizations have seen brand;

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Vertical Brand Portfolio Management

management capabilities. The planning process aides brand manufacturers in assessing product categories and in determining retailers for their;

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Research on Project, Programme and Portfolio Management

, 2019. It covers a range of project, programme and portfolio management contexts, with the general aim of integrating sustainability into;

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Networks for Sustainability: Harnessing People Power to Deliver Your Goals

, environment and culture of each business area. If you’ve spent a long time persuading senior management that the sustainability agenda is business;

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