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Advertising, Promotion, and New Media

advertising program, as well as for experts and students in the fields of advertising and mass communications. Advertising, Promotion, and New Media;

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Advertising, Promotion And New Media

advertising program, as well as for experts and students in the fields of advertising and mass communications. Advertising, Promotion, and New Media;

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Advertising and Promotion

Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media;

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Advertising and Promotion

Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media;

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Advertising Communications And Promotion Management

communications and promotion management introduced in the first edition in 1987. The new name for the revision reflects the integration of mainstream;

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Communication Tomorrow

, marketing, and sales promotion. After examining the trends and changes in established media, the book looks at the information industry and;

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The Secret Power of Paid Advertising

Social media advertising is the next big thing for brand awareness and promotion in 2019. 2019 is the time to embrace the change in the;

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Advertising Promotion and Other Aspects of Integrated Marketing Communications

on advertising and promotion, including planning, branding, media buying, sales, public relations, and much more. Emerging topics get special;

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Advertising Promotion and Other Aspects of Integrated Marketing Communications, International Edition

text focuses on advertising and promotion, including planning, branding, media buying, sales, public relations, and much more. Emerging topics;

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Promotion In Merchandising Environment

, charts and graphs ~New Chapter 3 The Creative Process in Promotion explains how the elements and principles of design are used in promotional;

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Ways of Press Promotion

on press promotion and its results. The book is ideal for those who wish to learn about ways of press promotion and press advertising media;

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Investigating the Use of Sex in Media Promotion and Advertising

of sexual content has on audiences. Investigating the Use of Sex in Media Promotion and Advertising presents the latest scholarship on the role;

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Investigating the Use of Sex in Media Promotion and Advertising

of sexual content has on audiences. Investigating the Use of Sex in Media Promotion and Advertising presents the latest scholarship on the role;

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Advertising and Integrated Brand Promotion

Place yourself in the midst of today's fast-paced exhilarating world of advertising with ADVERTISING AND INTEGRATED BRAND PROMOTION, 8E;

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Advertising and Integrated Brand Promotion, International Edition

Good advertising is the result of hard work and careful planning. The exciting new ADVERTISING AND INTEGRATED BRAND PROMOTION, 5e;

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Advertising, Promotion, and other aspects of Integrated Marketing Communications

research, data and analytic techniques with one of today's leading IMC texts, ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING;

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Advertising and Promotion

Using a wide range of visual examples and case studies, Advertising and Promotion 4th edition introduces the reader to the key concepts;

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Cross-Media Promotion

; promotional plugs in news media; repurposing media content, stars and brands across other media and outlets; product placement, and the integration;

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Cross-Media Promotion

; promotional plugs in news media; repurposing media content, stars and brands across other media and outlets; product placement, and the integration;

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Advertising, Promotion and Marketing Communications

Marketing is a significant aspect of business management. It involves market research, targeting and segmentation, pricing and promotion;

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Integrated Marketing Communications In Advertising And Promotion

The eighth edition of Shimp's market-leading INTEGRATED MARKETING COMMUNICATIONS IN ADVERTISING AND PROMOTION, International Edition fully;

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Advertising and Promotion

Advertising and Promotion 10e editie is een boek van McGraw-Hill uitgegeven bij McGraw-Hill Education (Asia). ISBN 9789814575119

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ISE Advertising and Promotion

well as Digital/Social Media Perspectives throughout -Emphasizes on the integration of advertising with other promotional-mix elements and the;

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Integrated Advertising, Promotion, and Marketing Communications, Global Edition

Advertising, Promotion, and Marketing Communications, 9th Edition speaks to an evolved definition of integrated marketing and teaches students how to;

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Handbook of Research on Effective Advertising Strategies in the Social Media Age

. Covering new strategies, structural transformation of media, and changing advertising ethics, this book is a timely publication for policymakers;

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Advertising and Integrated Brand Promotion

Powerful and practical, current and cutting-edge, ADVERTISING AND INTEGRATED BRAND PROMOTION, 5e captures the thrill of advertising with;

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Fundamentals Of Advertising

professionals and students. The new edition has been fully revised and updated and provides a comprehensive coverage of the whole business;

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