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Mind of the Consumer, renowned market researcher and psychologist Max Sutherland has been joined by Alice K Sylvester, a prominent American;
Vergelijkbare producten zoals Advertising and the Mind of the Consumer
international edition of Advertising and the Mind of the Consumer, renowned market researcher and psychologist Max Sutherland reveals the secrets;
Vergelijkbare producten zoals Advertising and the Mind of the Consumer
international edition of Advertising and the Mind of the Consumer, renowned market researcher and psychologist Max Sutherland reveals the secrets;
Vergelijkbare producten zoals Advertising And The Mind Of The Consumer
This text aims to unravel the mysteries of advertising, taking readers into the mind of the consumer and explaining how advertising;
Vergelijkbare producten zoals Advertising and the Mind of the Consumer
with current examples and case studies, it addresses the key issues that must be kept in mind when creating effective communications programs;
Vergelijkbare producten zoals Communicating with the Multicultural Consumer
in consumer society. Advertising, Society, and Consumer Culture intertwines the development of the consumer culture with its coverage of the;
Vergelijkbare producten zoals Advertising, Society and Consumer Culture
in consumer society. Advertising, Society, and Consumer Culture intertwines the development of the consumer culture with its coverage of the;
Vergelijkbare producten zoals Advertising, Society, and Consumer Culture
Expanded and updated from the successful first edition, Ads, Fads, and Consumer Culture, Second Edition looks at marketing strategies, sex;
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of consumer culture. Yet little of this literature has influenced legal theories and structures concerning the power of advertising. Advertising;
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advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers;
Vergelijkbare producten zoals Advertising in Contemporary Consumer Culture
In this book, the authors present current research in the study of advertising methods and perceptions and their impact on consumer;
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, communication, and consumer psychology since it helps define future work on the relationship between television, politics, and the mind of the voter;
Vergelijkbare producten zoals Television and Political Advertising: Volume I: Psychological Processes
just a few of the many important questions addressed in The Advertising and Consumer Culture Reader-an incisive, provocative collection that;
Vergelijkbare producten zoals The Advertising and Consumer Culture Reader
just a few of the many important questions addressed in The Advertising and Consumer Culture Reader-an incisive, provocative collection that;
Vergelijkbare producten zoals The Advertising and Consumer Culture Reader
consumer purchasing decisions over broad consumption categories. Comanor and Wilson use the modern tools of economic theory and statistics to build;
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, communication, and consumer psychology since it helps define future work on the relationship between television, politics, and the mind of the voter;
Vergelijkbare producten zoals Television and Political Advertising: Volume Ii
, including archival research done with consumer and trade group records, as well as trade journals and engagement with the existing literature. Her;
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product, and informing the scheduling of media. Purposely eclectic, this volume presents new issues in consumer psychology and advertising;
Vergelijkbare producten zoals Attention, Attitude, and Affect in Response to Advertising
product, and informing the scheduling of media. Purposely eclectic, this volume presents new issues in consumer psychology and advertising;
Vergelijkbare producten zoals Attention, Attitude, and Affect in Response to Advertising
presented at the eighth annual Advertising and Consumer Psychology Conference held in Toronto, some chapters in this volume present recent research;
Vergelijkbare producten zoals Advertising Exposure, Memory and Choice
presented at the eighth annual Advertising and Consumer Psychology Conference held in Toronto, some chapters in this volume present recent research;
Vergelijkbare producten zoals Advertising Exposure, Memory, and Choice
Furthering the dialogue about the growing power of commercialization and consumerism from a variety of perspectives and methodologies, this;
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In Educating the Consumer-Citizen: A History of the Marriage of Schools, Advertising, and Media, Joel Spring charts the rise of consumerism;
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and The Association for Public Opinions Research. This reader contains his selected works in Consumer Behavior and Advertising which combine;
Vergelijkbare producten zoals Consumer Behavior and Advertising Involvement
and The Association for Public Opinions Research. This reader contains his selected works in Consumer Behavior and Advertising which combine;
Vergelijkbare producten zoals Consumer Behavior and Advertising Involvement
This title was first published in 1974.;...
Vergelijkbare producten zoals Advertising and socialism: The nature and extent of consumer advertising in the Soviet Union, Poland
This title was first published in 1974.;...
Vergelijkbare producten zoals Advertising and socialism: The nature and extent of consumer advertising in the Soviet Union, Poland
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