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The Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business

The study on the impact of the digital consumer's emotional intelligence based on the moral values promoted in e-business presents an;

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Impacts of Online Advertising on Business Performance

Creating a brand??s image to ultimately sell promoted products has made digital advertising a key instrument for reaching marketing and;

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Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels

Katja Wagner investigates consumer behavioral intention and interactions with new technologies and digital channels. Due to the fact that;

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Emotion in the Digital Age

both the multiple versions of digital technologies designed to engage with emotion (e.g. emotional-AI) through to the broader emotional impact;

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Digital Business and Electronic Commerce

consumer applications, as well as artificial intelligence. The book then turns to digital business models in the B2C (business-to-consumer) and B2B;

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Chinas Mobile Economy

is, and impact on global capital markets, foreign investors, consumer companies, and the global economy as a whole * Explore the e-commerce;

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The Talent Brand The Complete Guide to Creating Emotional Employee BuyIn for Your Organisation The Complete Guide to Creating Emotional Employee BuyIn for Your Organization

Consumer loyalty in the twenty-first century values trust, transparency, communication and authenticity. Holistic Branding explores the art;

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Big Data Analytics

of consumer behavior. The book concludes with digital marketing, marketing by consumer analytics, web analytics for digital marketing, and smart;

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Big Data Analytics

of consumer behavior. The book concludes with digital marketing, marketing by consumer analytics, web analytics for digital marketing, and smart;

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Impact of Emotional Intelligence On Manager's Delegation

one of the important aspects of management which is delegating tasks and authorities to subordinates. This book aims to investigate emotional;

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Innovation and Collaboration in the Digital Era

Innovation and Collaboration in the Digital Era provides a holistic approach to collaborative innovation, innovation management and;

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Impact of Mobile Services on Business Development and E-Commerce

changed the business landscape and have transformed consumer behavior. It is important to understand the impact that these services have on users;

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Sharing Economy and the Impact of Collaborative Consumption

, and consumer behavior in relation to these services. Multidisciplinary in nature, this publication establishes links between economics;

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Emotional Intelligence and Leadership Style

Leaders in business often misunderstand the integral role emotional intelligence plays in successfully leading organizations to success;

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Emotional and Social Intelligence

. This book explores and integrates the impact of emotional and social intelligence on perceived employee performance in banking sector;

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Moral Intelligence

Lennick and Kiel are consulting masters who guide us the way they live-with moral intelligence. They prove that you don't have to sacrifice your;

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Congruency, Expectations and Consumer Behavior in Digital Environments

A progress in technologies, the increasing expansion and use of digital environments lead to remarkable shifts of business activities;

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The Science of Emotional Intelligence

During the past decade, emotional intelligence has been subjected to both scientific and public scrutiny. Numerous articles have been;

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Digital Transformation for a Sustainable Society in the 21st Century

This book constitutes the proceedings of the 18th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2019, held;

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A Primer on Multiple Intelligences

humans to adapt to a digital environment. Finally, Part Three discusses the role of intelligence in business development, using technology to;

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Holistic Leadership: A New Paradigm for Today's Leaders

deepest values and culminating in their contribution to the common good. Traditional approaches to leadership rarely provide any permeating or;

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Digitalization: The Consumer in the Digital Age, E-commerce and Asymmetric Information, Chances and Risks for Small and Midsize Companies in the BtoC Retail Business

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Digital Marketing

of theonline consumer followed by CRM strategies that organizations can use with the help of the digital medium to retain and grow customer;

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Advanced MIS and Digital Transformation for Increased Creativity and Innovation in Business

digital environments. In today's digital age, information needs to be managed, and MIS have the ability to transfer the information obtained by;

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Lovemarks in Action

companytheir emotional connection to youis what now determines success. The Lovemarks Effect: Winning in the Consumer Revolution offers;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

consumer behavior and psychology has become a dominant ground for researchers and practitioners to inspect the trends, opportunities, and;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

consumer behavior and psychology has become a dominant ground for researchers and practitioners to inspect the trends, opportunities, and;

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