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The Behavioral Economics of Brand Choice

This text presents a cutting edge approach to the analysis of brand choice, relevant to marketing practice and social science. This;

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Recent Developments in Behavioral Economics

This book comprises, in one compact volume, cutting-edge research in behavioral economics and economic psychology, published mainly during;

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Handbook of Behavioral Economics - Foundations and Applications 2

behavioral economics, delivering a comprehensive, critical, up-to-date, and accessible review of the field that has always been missing. This;

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Behavioral Public Economics

examined the welfare effects of policy. Recent research in behavioral economics highlights a fifth market failure-individuals may make mistakes;

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Behavioral Public Economics

examined the welfare effects of policy. Recent research in behavioral economics highlights a fifth market failure-individuals may make mistakes;

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Addiction as Consumer Choice

addiction. It applies the Behavioral Perspective Model (BPM) of consumer choice, a tried and tested theory of more routine consumption, ranging from;

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The Routledge Companion to Consumer Behavior Analysis

The Routledge Companion to Consumer Behavior Analysis provides a unique and eclectic combination of behavioral, cognitive and environmental;

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The Routledge Companion to Consumer Behavior Analysis

The Routledge Companion to Consumer Behavior Analysis provides a unique and eclectic combination of behavioral, cognitive and environmental;

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Advanced Introduction to Consumer Behavior Analysis

a novel synthesis of behavioral psychology, behavioral economics, and marketing science a new model of consumer choice, the Behavioral;

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Advanced Introduction to Consumer Behavior Analysis

a novel synthesis of behavioral psychology, behavioral economics, and marketing science a new model of consumer choice, the Behavioral;

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The Business of Choice

together the work of thousands of behavioral scientists and practitioners. Cutting to the heart of the science, Willcox helps you apply this to;

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A Framework for Cognitive Economics

This is the first book-length work to integrate the insights of cognitive science fully into economics. It reviews a wide range of related;

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What Your Customer Wants and Can't Tell You

economics is the marketing research future of brands and business. This book goes beyond an academic understanding of behavioral economics and into;

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Modern Developments In Behavioral Economics

This book examines the field of behavioral economics and provides insights into the following questions:The book looks at decision making;

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Modern Developments In Behavioral Economics

This book examines the field of behavioral economics and provides insights into the following questions:The book looks at decision making;

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Policy and Choice

for integrating behavioral economics into public finance by interpreting the evidence from psychology and developing a framework for applying;

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Evolving Norms

This book presents institutional evolution and individual choice as codependent results of behavioral patterns. Drawing on F.A. Hayek's;

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Handbook of Behavioral Economics - Foundations and Applications 1

Handbook of Behavioral Economics: Foundations and Applications presents the concepts and tools of behavioral economics. Its authors are;

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Behavioral Economics

learned basic economics. The book will also be useful for introducing behavioral economics to researchers. Unlike some general audience books that;

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The Economics of Crime

included is a brand-new chapter on the application of behavioral economics to crime and punishment, providing readers with a succinct introduction;

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The Economics of Crime

. Also included is a brand-new chapter on the application of behavioral economics to crime and punishment, providing readers with a succinct;

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The Wiley Blackwell Handbook of Judgment and Decision Making

A comprehensive, up-to-date examination of the most important theory, concepts, methodological approaches, and applications in the;

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Behavioral Economics

This book presents a history of behavioral economics. The recurring theme is that behavioral economics reflects and contributes to a;

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Behavioral Economics

This book presents a history of behavioral economics. The recurring theme is that behavioral economics reflects and contributes to a;

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Advanced Introduction to Behavioral Economics

book covers the key areas of behavioral economics, including Herbert Simon's bounded rationality, Daniel Kahneman and Amos Tversky's;

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Advanced Introduction to Behavioral Economics

book covers the key areas of behavioral economics, including Herbert Simon's bounded rationality, Daniel Kahneman and Amos Tversky's;

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The Foundations of Behavioral Economic Analysis

This is the first definitive introduction to behavioral economics aimed at advanced undergraduate and postgraduate students. Authoritative;

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