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Managerial Economics of Non-profit Organisations (5th revised edition)

of the demand for them and its implications for their functioning.The final chapters look at the economic idiosyncrasies of non-profit;

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Strategic Marketing For Non-Profit Organisations

For graduate courses in Nonprofit Marketing and Management. This best-selling text focuses on the impact of nonprofit marketing in the;

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Marketing for the Non-Profit Sector

After reading this book you will understand why it is essential for non-profit organisations to market their services and how they can;

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Charity Marketing

In recent years, most not-for profit organisations have developed sophisticated and professional marketing capability for campaigning and;

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New Horizons in Arts, Heritage, Nonprofit and Social Marketing

, heritage, non-profit and social marketing fields is intellectually rigorous, relevant for user communities, and has a great deal to offer to;

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New Horizons in Arts, Heritage, Nonprofit and Social Marketing

, heritage, non-profit and social marketing fields is intellectually rigorous, relevant for user communities, and has a great deal to offer to;

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Managerial Economics of Non-profit Organisations

the fields of strategic management, marketing, accounting, and finance.;

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Managerial Economics of Non-profit Organizations

for them and its implications on their functioning. The final chapters look at the economic idiosyncrasies of the non-profit organizations;

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Managerial Economics of Non-Profit Organizations

begins by considering definitions of non-profit organizations before examining the economic rationale behind their existence, the demand for them;

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Strategic Planning for Public Service and Non-Profit Organizations

Strategic Planning for Public Service and Non-Profit Organizations is the 12th volume in the Best of Long Range Planning

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Employer attractiveness of public sector and non-for profit organisations for last-year students

Employer Attractiveness of Public Sector and Non-For Profit Organisations for Last-Year Students is een boek van Fotini Mastroianni;

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Tourism & Social Marketing

public good. Traditionally the domain of government it is increasingly also utilised by non-government and non-profit organisations and other;

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Tourism and Social Marketing

public good. Traditionally the domain of government it is increasingly also utilised by non-government and non-profit organisations and other;

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Strategic Management in Public and Voluntary Services

What does strategic planning for public and non-profit purposes look like? How does strategic planning differ from other kinds of planning;

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Strategic Positioning in Voluntary and Charitable Organizations

Rekindling the critical analysis of the adoption of generic commercial (for-profit) management approaches in the non-profit context;

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Strategic Positioning in Voluntary and Charitable Organizations

Rekindling the critical analysis of the adoption of generic commercial (for-profit) management approaches in the non-profit context;

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Partnerships for Health and Human Service Nonprofits

to funders, self-sustaining, and even profitable. The book addresses solutions to key problems for non-profit professionals: creating a;

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Competitive Intelligence, Analysis and Strategy

, non-profit, real and virtual world contexts. It is essential reading for anybody wishing to gain a formal understanding of the practical and;

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Competitive Intelligence, Analysis and Strategy

, non-profit, real and virtual world contexts. It is essential reading for anybody wishing to gain a formal understanding of the practical and;

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Marketing Research for Non-Profit, Community and Creative Organizations

'Marketing Research for Non-profit, Community and Creative Organizations' is a comprehensive guide to conducting research methods within;

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Marketing Research For Non-Profit, Community And Creative Or

'Marketing Research for Non-profit, Community and Creative Organizations' is a comprehensive guide to conducting research methods within;

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International Corporate Law and Financial Market Regulation

governance for non-profit organisations.;

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Competition or Cooperation?

. Oppositely, critics argue that strategic behaviour can be problematic for public organisations, because co-operation and collaboration is needed to;

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An evaluation of Relationship Marketing

The not-for-profit world is huge and continues to grow. The Charity Commission in Britain registers up to 50 new organisations each month;

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Demarketing

of narrow profit margin. Or, crucially, to discourage undesirable customers: those that could be bad for brand reputation, or in the case of the;

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Demarketing

of narrow profit margin. Or, crucially, to discourage undesirable customers: those that could be bad for brand reputation, or in the case of the;

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Grassroots and Nonprofit Leadership

draws on the experience of a variety of effective organisational development professionals, community organisers and leaders of non-profit;

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