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Strategic Marketing For Health Care Organizations - Building A Customer-Driven Health System 2e

need for a health care marketing text that focuses on solving real-world health care problems. The all new second edition of Strategic;

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Strategic Marketing For Health Care Organizations

This much needed text offers an authoritative introduction to strategic marketing and presents a wealth of ideas for gaining the;

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How To Write a Marketing Plan for Health Care Organizations

A practical guide for developing and writing a strategic marketing plan for health and human service organizations, this comprehensive;

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The Strategic Management of Health Care Organizations

, readers of this edition will be able to: Create a process for developing a strategic plan for a health care organization. Map and analyze;

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Raising Standards in American Health Care

approach to the very foundation of setting new standards for health care excellence. -William G. Gonzalez, chief health system officer, Spectrum;

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Marketing Health Care Into the Twenty-First Century

, organizational, clinical, and operational--from a strategic marketing perspective. Author Alan K. Vitberg, a respected consultant in health care;

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Marketing Health Care Into the Twenty-First Century

, organizational, clinical, and operational--from a strategic marketing perspective. Author Alan K. Vitberg, a respected consultant in health care;

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Integrating Research and Practice: Health System Leaders Working Toward High-Value Care

brought together health care system leaders, both administrative and clinical, and researchers to consider issues and strategic priorities for;

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Strategic Human Resource Management in Health Care

Strategic management of HR in health care is important in delivering high-quality patient care. Given that salary and wages constitute;

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The Customer Revolution in Healthcare

Customer-centric, market-driven solutions for fixing America's broken healthcare system-from one of the industry's most innovative thought;

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The Strategic Health Care Manager

expectations for health care managers. To help managers meet these new challenges and opportunities, Stevens describes a specific set of skills for;

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Value By Design

front line health care teams who achieve exceptional quality and value. These authors combine theory and principles to create a strategic;

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Marketing and Healthcare Organizations

The need for a more conscious, focused and proactive approach to the management of health-care organizations has increased substantially;

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Management of Health Information

Newly revised for the information age, MANAGEMENT OF HEALTH INFORMATION: FUNCTIONS & APPLICATIONS, 2E prepares you for a fast-paced career;

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Essentials Of Health Care Marketing

: * Filled with examples from a wide array of health care providers, health systems, HMOs, physician-hospital organizations, and more. * Covers;

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Market-driven Health Care

the rapidly improving technologythat will revolutionize the American health-care system. This is a must-read for those in every corner of the;

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Foundations Of Health Care Management

This resource is designed to be a concise, reader-friendly, introductory text covering the most important issues in health care management;

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Futurescan 2020-2025

transformation of healthcare are supported by data from a survey of hospital and health system leaders from across the country.;

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Human Resources Management for Health Care Organizations: A Strategic Approach

handbook for practitioners as well as a textbook for use health care management programs. Written by the authors of Handbook for the New Health;

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Building Healthy Communities through Medical-Religious Partnerships 2e

train volunteers to assist others in navigating our complex health system. This revised and expanded edition of Building Healthy Communities;

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How to Build and Market Your Mental Health Practice

Using a career development model, this book offers step-by-step guidance for clinicians on assessing the mental health marketplace and;

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Health Care at Risk

In Health Care at Risk Timothy Stoltzfus Jost, a leading expert in health law, weighs in on consumer-driven health care (CDHC), which many;

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Building Healthy Communities through Medical-Religious Partnerships

needs of increasingly diverse communities? And how can they reach people who have no ties to the health care system? Building Healthy;

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Community-Based Health Organizations

an effective community--based health organization. Once in place, these institutions provide a viable health delivery alternative to;

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