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Run with Foxes Make Better Marketing Decisions

- and what didn't. He's been up close with some of the world's finest marketers, and seen both successes and failures - sometimes on a colossal;

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Marketing Management

. With this "Big Picture" approach, theyll gain a better understanding of how they affect and are affected by the decisions that are made. This;

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Marketing with MyMarketingLab Pack

a new product, or about how to make a product so irresistible that it flies off store shelves. With this book, the authors show how;

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Marketing Research

For undergraduate and graduate courses in marketing research. With a do-it-yourself, hands-on approach, Marketing Research: An;

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Analysis for Marketing Planning

Analysis for Marketing Planning focuses on the analysis needed for sound Marketing decisions and is ;...

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Information-Driven Marketing Decisions

marketplace and its survival probabilities in the long run are very low. Samli explains, first, the various data generating procedures, with special;

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Global Marketing: Practical Insights and International Analysis

Practical in its orientation, the text equips students with the tools needed to make strategic marketing decisions and find solutions in a;

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HBRs 10 Must Reads On Making Smart Decis

NEW from the bestselling HBR's 10 Must Reads series. Learn why bad decisions happen to good managers--and how to make better ones. If you;

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Better Business Decisions from Data

saying? Better Business Decisions from Data: Statistical Analysis for Professional Success provides the answers to these questions and more. It;

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Measuring Marketing

metrics. Applying these metrics will enable marketers to make better decisions and increase their accountability for their strategies and;

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Marketing

are implemented, and what they really mean in the marketplace. With this book, the authors show how marketing can come alive when practiced by;

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Analysis for Marketing Planning

Analysis for Marketing Planning, 7/e by Lehmann and Winer focuses on the analysis needed for sound M;...

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Analysis for Marketing Planning

Analysis for Marketing Planning, 7/e by Lehmann and Winer focuses on the analysis needed for sound M;...

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Analysis for Marketing Planning

Analysis for Marketing Planning, 7/e by Lehmann and Winer focuses on the analysis needed for sound M;...

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Making Better Choices

choice research and systems engineering practice, Making Better Choices examines how we make decisions together and the tools we use to arrive at;

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VMware vSphere Design 2nd Ed

make better choices, with VMware vSphere Design, Second Edition, which has been fully updated for vSphere 5.x.;

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Marketing Analytics Roadmap

about the results produced by your marketing efforts. The result? You will acquire-and keep-more customers. Even better, you'll find that an;

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Run to the Wild Wood

The sequel to "Run to the Ark". Man has destroyed an ancient wood, home of a badger colony for hundreds of years. The badgers are;

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Data Science for Marketing Analytics

from data to make better business decisions Build your experience and confidence with realistic hands-on practice Book DescriptionUnleash;

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Introducing Marketing Research

The primary purpose of marketing research is to gather information which will allow your company or organisation to make better, more;

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Principles of Marketing Engineering

. Provided better alignment between the content of the text and both the software and cases available with Marketing Engineering for Excel 2.0.;

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Attracting Investors

(Jakarta, Indonesia) runs MarkPlus, the largest marketing consulting firm in Indonesia, and is coauthor with Kotler of several books, including;

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Watertight Marketing

Are you wasting your money on marketing? So when they run their marketing Taps, revenue simply pours out of a leaky Bucket. Watertight;

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Psychology Of Money

Doing well with money isn't necessarily about what you know. It's about how you behave. And behavior is hard to teach, even to really smart;

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HBR Guide to Making Better Decisions

Learn how to make better; faster decisions. You make decisions every day--from prioritizing your to-do list to choosing which long-term;

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