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Research Handbook on Export Marketing

The Research Handbook on Export Marketing provides a wealth of vital knowledge from scholars who are experts in their fields from around;

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Research Handbook on Export Marketing

The Research Handbook on Export Marketing provides a wealth of vital knowledge from scholars who are experts in their fields from around;

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International Marketing and Export Management

Covers both international marketing and export management. This is a focus on marketing decisions and management processes involved;

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Handbook of Research on Mobile Marketing Management

The Handbook of Research on Mobile Marketing Management provides a compelling and relevant collection of innovative mobile marketing;

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The SAGE Handbook of Marketing Ethics

This new handbook brings together a rich and diverse body of scholarly research, with chapters on all major topics relevant to the field;

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Guide To Software Export: A Handbook For International Software Sales

sales channels, Guide to Software Export advises you on pitfalls to avoid, important legal and financial considerations associated with software;

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International Marketing & Export Managem

International Marketing and Export Management 7th edition offers an accessible and authoritative perspective on international marketing;

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Handbook of Niche Marketing

marketing wave. The Handbook of Niche Marketing features respected authorities' insightful research and valuable discussions on a variety;

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Handbook of Niche Marketing

marketing wave. The Handbook of Niche Marketing features respected authorities' insightful research and valuable discussions on a variety;

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Cambridge Marketing Handbook

important briefing and proposal process; specifics on secondary and primary data methodologies; how to justify research in financial benefit terms;

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Building Your Business Through Export

Exporting is a fantastic way for companies of all sizes to grow their business, and with many governments offering extensive support for;

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Export planning, met MyLab NL toegangscode

experience. New to this second edition is an additional chapter on the implementation of the export transaction. This book is intended for bachelor;

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Research Frontiers on the International Marketing Strategies of Chinese Brands

, OBM export versus OEM export, and incremental versus leap-forward internationalization model. The relationships are examined between various;

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International Marketing and Export Management

. International Marketing and Export Management 4th edition is focused primarily on the marketing decisions and management processes involved;

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International Trade 3rd

those studying for professional qualifications and practitioners involved in export and international trade, combining 'textbook' information;

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Handbook of Consumer Psychology

at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well;

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Principles of International Marketing

Focusing on the key aspects of setting up an export operation, this text demonstrates how export decisions are actually made and justified;

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Eft, European Food Trading / Engelse Editie

of real-life trading firms, this case study focuses on international marketing research, with special attention for international marketing;

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Handbook of Pricing Research in Marketing

of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics;

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Handbook of Pricing Research in Marketing

of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics;

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Handbook of Qualitative Research Methods in Marketing

depth interviews with executives * special issues such as multi-sited ethnography and research on sensitive topics. Authors include;

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Handbook of Qualitative Research Methods in Marketing

depth interviews with executives * special issues such as multi-sited ethnography and research on sensitive topics. Authors include;

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Singapore Customs, Export-Import Regulations, Incentives and Procedures Handbook

Singapore Customs, Export-Import Regulations, Incentives and Procedures Handbook: Strategic, Practical Information, Regulations;

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Principles of International Marketing Research

A comprehensive guide to the issues involved in assessing export markets, key topics covered include assessing market potential and making;

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International Marketing in Fast Changing Environment

entrepreneurial firms, export marketing channels, global companies and issues of national culture on consumers? Evaluation of MNEs performance and;

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