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How Strategic Communication Shapes Value and Innovation in Society

of these societal themes in everyday life, and the influence of public relations and strategic communication in this regard. Let's Talk Society;

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Corporate Communication

-creating, and potentially value-destroying, events in which corporate communication, if used correctly, functions as a critical and strategic;

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Corporate Communication

-creating, and potentially value-destroying, events in which corporate communication, if used correctly, functions as a critical and strategic;

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Strategic Innovation

of change. It often entails changing the rules of the game. Strategic Innovation demonstrates to students how to create and appropriate value;

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Strategic Innovation

of change. It often entails changing the rules of the game. Strategic Innovation demonstrates to students how to create and appropriate value;

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Strategic Monoliths and Microservices

Make Software Architecture Choices That Maximize Value and Innovation [Vernon and Jaskula] provide insights, tools, proven best;

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Paths of Innovation in Warfare

Innovation shapes wars, and twelve studies by former faculty members of West Point's United States Military Academy examine specific cases;

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Strategic Management in the Innovation Economy

toolbox, and its major value-added is a new strategic management approach and toolbox for the innovation economy - a poised strategy approach;

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Innovation Strategy for Enterprises in Emerging Economies

this, it needs to put more value in each of the value activities. Agrawal, Satpathy, and Mohapatra demonstrate how a firm can use innovation at;

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Gower Handbook of Internal Communication

strategic context in which today's IC departments are operating. These include organizations' increasing need for innovation and responsiveness in a;

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Innovation Design

Innovation Design presents an approach to designing shared value for businesses, non-profit organizations, end-users and society. The;

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Assessment of Responsible Innovation

the outcomes of innovation with the values, needs and expectations of society. Assessing the benefits and costs of Responsible Innovation;

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The Strategic Value of Social Capital

This groundbreaking book explores whether, how and why firms may generate value from social assets. Based on original empirical evidence;

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Social Innovation

solutions to the most urgent social and ecological challenges will be the leading companies of tomorrow. Social Innovation not only creates value;

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Strategic Narratives

Communication is central to how we understand international affairs. Political leaders, diplomats, and citizens recognize that;

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Sociotechnical Communication in Engineering

that engineering communication occurs not in a vacuum but shapes and is shaped by multiple social forces. Through diverse research cases, the;

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Innovation Management in the ICT Sector How Frontrunners Stay Ahead

Edward Huizenga explores how knowledge and service intensive companies can thrive on innovation and entrepreneurship in the ICT sector. He;

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Social Innovation and New Business Models

and social communication strategies. Further, it shows how companies can successfully implement social innovation and presents new forms;

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Creating Value through Innovation

value. This book offers a new conceptual structure and applicable analytical models for evaluating a firm's innovation strategies in highly;

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Gender in Communication

This inclusive book explores how gender influences communication and how communication shapes concepts of gender. The third edition;

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Innovation Ecosystems

With innovation fast becoming omnipresent and part of strategic matters, there is a growing need to understand how to jumpstart the;

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Catalyzing Innovations For A Sustainable Future

governance know how - from graduate students and advanced undergraduates to innovation practitioners in business and society as well as start-up;

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Strategic Narratives

Communication is central to how we understand international affairs. Political leaders, diplomats, and citizens recognize that;

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Strategic Communication

practice steps involved in researching, planning, writing and implementing a communication strategy. This book links strategic communication;

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Value-Based Management

' strategic thinking on how value will be created and delivered. With the economy and markets evolving at an ever-faster rate, fresh challenges are;

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Sustainability to Social Change

Is your company using its talent to create social value? Or is it simply managing risks? To address the problems facing society and;

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Sustainability to Social Change

Is your company using its talent to create social value? Or is it simply managing risks? To address the problems facing society and;

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