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Entrepreneurial Marketing and International New Ventures

examines the role of entrepreneurial marketing in the internationalization processes of new ventures and adopts both qualitative and quantitative;

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Entrepreneurial Marketing

business and market trends, and so a model is presented specifically tailored to the needs of expanding entrepreneurial ventures. The authors also;

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Entrepreneurial Marketing

business and market trends, and so a model is presented specifically tailored to the needs of expanding entrepreneurial ventures. The authors also;

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Guerrilla Marketing and Joint Ventures

entrepreneurial success worldwide in any economy and any marketplace. Guerrilla Marketing and Joint Ventures explains step-by-step how entrepreneurs can;

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Guerrilla Marketing and Joint Ventures

entrepreneurial success worldwide in any economy and any marketplace. Guerrilla Marketing and Joint Ventures explains step-by-step how entrepreneurs can;

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Entrepreneurship

Entrepreneurship: Launching New Ventures, 3e, introduces readers to the process of entrepreneurial success and shows them how to;

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Entrepreneurial Finance, International Edition

that are central to financing ventures. Trust ENTREPRENEURIAL FINANCE, 4E, International Edition to provide the knowledge and insights needed;

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Entrepreneurial Marketing

of Entrepreneurial Marketing applies marketing and entrepreneurial theory to organisations of all sizes. Traditionally entrepreneurial marketing has been;

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Marketing for Entrepreneurs

Marketing for Entrepreneurs, 2nd Edition provides insights, strategies, and tips on how to apply entrepreneurial marketing concepts to;

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International Entrepreneurship

internationalising entrepreneurial ventures. With clear and concise explanations of the current literature, the subject is explored from the different;

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International Entrepreneurship

internationalising entrepreneurial ventures. With clear and concise explanations of the current literature, the subject is explored from the different;

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Alternative Marketing Approaches for Entrepreneurs

of marketing for new businesses and social entrepreneurial ventures. This book first presents the dominant approach to marketing theory used for;

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Alternative Marketing Approaches for Entrepreneurs

of marketing for new businesses and social entrepreneurial ventures. This book first presents the dominant approach to marketing theory used for;

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Entrepreneurship

of international entrepreneurship and the international new ventures phenomenon after two decades; reaching scalable entrepreneurship and implications for;

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Entrepreneurship in the Arab World

This collection of case-studies showcases the experiences of ten intriguing entrepreneurial ventures from emerging markets in the Arab;

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Entrepreneurship Skills for New Ventures

New Ventures continues to focus on helping students develop entrepreneurial skills, whether they seek to become entrepreneurs or employees;

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Entrepreneurship Skills for New Ventures

New Ventures continues to focus on helping students develop entrepreneurial skills, whether they seek to become entrepreneurs or employees;

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Entrepreneurship

Entrepreneurship: Launching New Ventures, 3e, introduces readers to the process of entrepreneurial success and shows them how to;

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Advanced Introduction to Entrepreneurial Finance

. In particular, this work focuses on the demand for finance and financial decisions taken by entrepreneurs in new and growing ventures. In addition, it;

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Advanced Introduction to Entrepreneurial Finance

. In particular, this work focuses on the demand for finance and financial decisions taken by entrepreneurs in new and growing ventures. In addition, it;

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Entrepreneurship: Successfully Launching New Ventures

class how to take advantage with Entrepreneurship: Launching New Ventures--the text that introduces students to the process of entrepreneurial;

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Entrepreneurship: Successfully Launching New Ventures

class how to take advantage with Entrepreneurship: Launching New Ventures the text that introduces students to the process of entrepreneurial;

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International Marketing in the Fast Changing World

of international marketers, entrepreneurial orientation, rise of emerging markets MNCs, cultural and institutional distances, organizational learning and;

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The New Arts Entrepreneur

required to sustain new arts ventures and will be of interest to arts students from all disciplines.;

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The New Arts Entrepreneur

required to sustain new arts ventures and will be of interest to arts students from all disciplines.;

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Entrepreneurial Marketing

How do you sell a totally new kind of product to a market that does not yet exist? Entrepreneurial businesses often create products and;

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Entrepreneurial Marketing

in these cases, making sales and marketing of innovative new products especially challenging to entrepreneurs. Entrepreneurial Marketing;

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