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Digital Economy for Customer Benefit and Business Fairness

in theories and practices in the development of the field of digital economy for global competitiveness. Considering that, at present, technology and;

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Managing Social Media Practices in the Digital Economy

Practices in the Digital Economy is an essential reference source that facilitates an understanding of diverse social media tools and platforms and;

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Managing Social Media Practices in the Digital Economy

Practices in the Digital Economy is an essential reference source that facilitates an understanding of diverse social media tools and platforms and;

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Designed for Digital How to Architect Your Business for Sustained Success

organizations for digital success. In the digital economy, rapid pace of change in technology capabilities and customer desires means that business;

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Digital Innovation and Entrepreneurship

The digital economy encompasses more than half the world, and in today's business market, those with a technology background have an;

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Digital Innovation and Entrepreneurship

The digital economy encompasses more than half the world, and in today's business market, those with a technology background have an;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

With the increasing prevalence of information, communication, and technology, including social media, in the digital economy, leveraging;

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Leveraging Consumer Behavior and Psychology in the Digital Economy

With the increasing prevalence of information, communication, and technology, including social media, in the digital economy, leveraging;

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The Customer Catalyst How to Drive Sustainable Business Growth in the Customer Economy

How organisations can drive growth in the Customer Economy The Digital Revolution has changed the business landscape in remarkable ways;

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Caring Economy

and customer interaction will be even more important in the new millennium.;

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After the Digital Tornado

of building pervasive networks and algorithms for the benefit of humanity. This title is also available as Open Access on Cambridge Core.;

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Developing Digital Marketing

. Themes explored throughout the book include: * Service Encounters via Social Media and Customer Relationships * Digital and;

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Unchained Value

themselves, most corporations, large and small, remain completely unprepared for the long-term demands of the digital economy. While they publicly;

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Digital Entrepreneurship

comprehensive collection of thought leadership mapped into a very useful framework. Scholars, digital entrepreneurs and practitioners will benefit from;

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The Digital Marketer

targeting and positioning practices for today's digital era * How customer insights derived from big and small data and analytics, combined with;

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Shaping the Digital Enterprise: Trends and Use Cases in Digital Innovation and Transformation

This book sheds light on cross-industry and industry-specific trends in today's digital economy. Prepared by a group of international;

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A Practical Guide to CRM

In today's global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business;

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A Practical Guide To Crm

In today's global economy the customer has more and better choices than ever before, bringing on one of the biggest challenges the business;

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Digital Business Models

By presenting the conditions, methods and techniques of monetisation of business models in the digital economy, this book combines;

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Continuous Quality

Now that we're moving from a product economy to a digital service economy, software is becoming critical for navigating our everyday lives;

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Digital Entrepreneurship and the Sharing Economy

research for scholars and practitioners interested in either one of the topics - digital entrepreneurship or sharing economy - or their connection;

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FRICTIONâ The Untapped Force That Can Be Your Most Powerful Advantage

teaches you how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.;

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The Customer Success Economy

, because technical excellence and other traditional competitive advantages are becoming too easy to imitate. The Customer Success Economy;

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The Digital Transformation Playbook

frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses;

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Customer-Centric Marketing

and getting the customer involved in the message. Customer-Centric Marketing shows readers how sustainable development practices and digital;

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Digital Economy. Emerging Technologies and Business Innovation

reviewed and selected from 89 submissions. The theme of ICDEc 2019 was Digital Economy: Emerging Technologies and Business Innovation . The papers;

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An Introduction to Circular Economy

This book is purposefully styled as an introductory textbook on circular economy (CE) for the benefit of educators and students;

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